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Video: 80/20 Rule For Social Media

“If your church [Facebook] page is mostly about sharing the announcements from Sunday morning, you almost shouldn’t have a social media page.” Steven Earp

Our social media guru, Steven Earp, had just released a fantastic video on his 80/20 rule for social media. Learn how churches (and non-profits) can drastically improve their social media exposure and engagement, without having to pay to boost posts.

The video is free in the Resources section, but you must be registered and logged in to view it.

Coming in January 2019: Three free social media webcasts

Main Street is excited to announce our partnership with Digital Growth Coach Steven Earp to provide social media training and consulting to our clients and fans.
Steven coaches social media influencers and professionals from all over the world. Currently, the Instagram and Facebook pages and groups that he owns and operates have in excess of 5.2 million followers and members. He uses these personally owned channels to test new strategies and continually stay on top of the newest social media innovations.
We have partnered with Steven to produce three webcasts for churches and non-profits who are trying to use social media to reach new people and increase involvement:
1. Secrets to dominating Instagram.
Instagram is the number one social media platform for reaching teens and young adults. This session will show you how a small town church (or other non-profit) can dominate Instagram locally at no cost!
2. The 80/20 rule for increasing Facebook followers
This webcast discusses the content mix required to get Facebook to show your content to more followers, and get more responses from your followers, without having to resort to boosting posts.
3. Using Facebook Live to reach your community
Facebook Live is a new content type that Facebook automatically favors. Learn how you can use Live to reach new people in your community.
These free webcasts will begin in January. To receive notifications and reminders, register today at
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Welcome to MinistryCOM, a collection of communications resources for churches and non-profits presented by Many resources are free, others are provided at a nominal fee. You must register (at no cost) to view the resources.

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