NACBA Communications FASTTRACK – July 12, 2013

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Come join us at the special communications track during the NACBA’s national conference!

NACBA is pleased to announce the FASTTRACK-–COMMUNICATION program for 2013, bringing specialized training to church professionals in communications. This day-long intensive held during the NACBA general conference is focused on bringing education, resources, and networking opportunities to communications professionals.

What is your area of interest?

Advertising
Creative Design
Marketing
Signage
Social Media
Web Design

No matter your area of communication in the church environment, this FASTTRACK is for you!

Join your fellow communicators to learn the latest and best ways to communicate.

FRIDAY, JULY 12, 2013
8:00am – 4:00pm
CHARLOTTE CONVENTION CENTER
CHARLOTTE, NC

Cost: $199 (includes FASTTRACK–COMMUNICATION sessions, lunch, and Trade Show)

Come and meet with other communications professionals and learn what is needed to connect with your congregation through technology and printed media. There will be an informal networking reception with light hors d’oeuvres on  July 11th, the night prior to the meeting. Make your travel plans to arrive early enough to pick up your registration packet (You must be registered for FASTTRACK and join this evening’s gathering.)
Sessions:

7 Deadly Communications Sins
Evan McBroom

Evan is founder of Fishhook, a marketing communications and creative services company. He is dedicated to serving as a communications partner and resource with churches and Christ-centered organizations.  He combines the passion of his faith journey with the expertise he gained during his 14-year career with one of central Indiana’s largest corporate communication and marketing companies to provide clients with senior-level communications consultation.  Evan is a guest lecturer, presenter, emcee and trainer for numerous organizations.  He and his wife are active in adult and children’s worship arts at The Church at the Crossing in Indianapolis.

What If Your Ministry Disappeared
Mark MacDonald

Mark MacDonald is Senior Brand Strategist and Creative Director at PinPoint Creative in Winston-Salem, NC. He exhibits a teacher’s heart, assisting churches across the country to understand who they are, converting that information into a “brand” that can be used effectively through print, web, and social media. Simply put: The local church will “be known for something” so compelling that their congregations will grow.

Getting the Info You Need from Your Minisitries
Terrell Sanders

Terrell Sanders is the president of Main Street Enterprises, a web development firm with extensive experience helping churches use Websites and social media to improve communications. Past clients have ranged from the US Air Force and the FAA, to local small businesses, churches and non-profits. In 2005, Terrell founded MinistryCOM, the first national organization specifically focusing on church communications. Since then he has produced six national conferences across the US, and over a dozen more regional and local church communications events.

Shop Talk Roundtable – Small Table Discussions and Solutions Revealed
Questions WITH Answers

Communicating in Crisis
Stephen Drachler

Stephen Drachler achieves common sense, real-world solutions to communications challenges. An expert crisis communicator, he leads organizations through difficult situations. He believes the most important work should take place before a crisis occurs, by identifying vulnerabilities and fixing trouble spots.

He founded Drachler & Associates after serving as the chief media strategist and spokesperson for the Untied Methodist Church and its worldwide Council of Bishops.

Creating Effective Conversation Online
(Social and Web)
Natalie Aho

Natalie Aho works in a contract position to share ABPnews content with the online community. She connects with audiences through abpnews.com, social media platforms and other media tools, working out of her office in Mobile, Ala. She was the staff point person for planning and executing the overhaul and redesign of the ABPnews website launched in May 2012.
Before joining the ABPnews team in 2011, Natalie worked as communications manager for the Cooperative Baptist Fellowship of North Carolina.

Hotel Reservations
There are four conference hotels. For hotel information and NACBA room rate make hotel reservations through Visit Charlotte! here.

Highlights of the Day

  • 7 Deadly Communication Sins
  • Shop Talk Roundtable – Small Table Discussion and Solutions Revealed
  • What If Your Ministry Disappeared?
  • Express: Getting the Information Your Need from Your Ministries
  • Lunch: Rules and Challenges for Golden NACBIES
  • Trade Show
  • Communication in Crisis
  • Creating Effective Conversation Online

More information at nacba.net.