Resources: Writing: Different Media, Different Techniques


Steve Dennie
Church of the United Brethren in Christ USA

Your church has a variety of communication vehicles – Web sites, bulletins, brochures, blogs, email, PowerPoint, newsletters, videos and more. Each medium has its own do’s and don’ts regarding the written word. You can’t just slap the exact same content from the church newsletter onto the Web site and then onto announcement slides.

This workshop examines how to make your writing effective across the media spectrum. Start with principles applicable to all media, and then spotlight writing for the web, email and blogs. Through plenty of dialogue, the group will consider design issues which affect the written word, ones that must be considered in the writing process.

About the presenter:

Steve has over 30 years experience in communications roles with the Church of the United Brethren in Christ. As their Communications Director, he oversees all Internet strategy and communications, including oversight of four websites and assisting local churches with their communications efforts. Steve has his communications degree from Huntington University and Masters in Public Relations from Ball State University. Married to a CPA since 1989, he has been a Macintosh user since 1988, and is obnoxious about it. Despite moving around as a kid, Steve has worked at the same place his entire professional career.


Writing: Different Media, Different Techniques

Includes audio (MP3) only
Electronic download only (57Meg)

Price $35.00